Software trailers and tutorial video clips

Do you want to quickly inform users about your program, service, or website? Are you looking for a way to improve your download:buy ratio? Do you want to teach users how to use your software product or online service?

We have an attractive solution to these problems: Trailers, How to..., branding videos, and VideoPAD video clips.

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Trailers

A trailer is a vivid, attention-grabbing video clip that quickly gives a complete idea about your program, site, or service. Trailers can be placed on a product website (making a fine replacement for long text descriptions) or shown to the public at exhibitions, conferences, and presentations

What a trailer should do:

  • Gain the viewer’s interest
  • Identify the problem that the product solves
  • Describe the features and unique aspects of the product
  • Show how the product looks
  • Teach the user the basics of how to use the product, removing users' fear of the unknown
  • Tell where and how to order, download and buy the product.

Sample trailers:

Watch other trailers on our YouTube channel →

VideoPAD

A VideoPAD is an affordable template-based video. We will need the following to create such a video for you:

  • Preferred template (from the list of available templates)
  • Graphics: logo, box artwork
  • 5-6 screenshots
  • A filled scenario template: slogan, feature list, list of benefits, narration text

As the result, you will get a video that will look like that:

Learn more about VideoPAD and request a quote →

How to's

How to... video clips are attractive, dynamic tutorial videos placed on a product page or help section. The idea of a clip is to answer the question, "How to use the product to solve a particular problem".

How to... clips, of up to 1 minute, primarily consist of screen capture scenes. These scenes show the sequence of steps in the program in order to solve the main question.

How to... video clips should:

  • Gain the site visitor’s interest
  • Show that "this exact problem" is solved by using "this exact product"
  • Teach the visitor how to use the product.

Sample How to's:

Branding videos

Branding videos promote a company's image in the minds of viewers.

These videos are great for: holiday greetings for public or corporate holidays, publicizing company achievements, presentations for investors or potential partners, and motivational video clips for company employees.

Sample branding videos:

 

 

 

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Testimonials

  • "I like their rigorous approach to copywriting and the way the writers research the topic thoroughly beforehand. As far as I'm aware, this is the only company that specializes in the field of IT. We have used their services on several occasions, and will continue to do so in the future."
    — Stas Dunaev, Osnova Solutions Ltd

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